Starting today, on the MIDO website https://www.mido.com/, visitors to the international eyewear show ‒ buyers, designers, entrepreneurs, opticians, ophthalmologists, and eyewear supply chain professionals ‒ can register for the forthcoming edition of the show, set to take place February 12-14, 2022.

The premier global B2B eyewear show is coming back, with in-person participation in complete safety at Fiera Milano Rho, for a not-to-be-missed industry event.
New trends, materials, sustainability, innovation, and the future will be the foremost topics of interest. MIDO is not just a special platform and international hub for design, fashion, culture, and business, it is also a primary resource that narrates an entire industry, a strategic segment for the Italian economy, a place to reflect upon and reconsider eyewear in all its aspects and meanings, a showcase certain to dazzle the end-user audience.